New Kit Sponsor(s) - University of Greenwich, Andrews Sykes, Mitsubushi Electric

It means they get the name on a shirt in front of 14,000 people and we get free basket weaving classes.

Greenie said:

I wonder what flavours there will be at the Valley, I'm hoping Bali.....mmmmmmmm.

With apologies to the movie "South Pacific"

Most people eat a bland pie,
Lost in a sea of tasteless gravy.
Most people long for another pie,
One they know they will like to eat.

Balti Pie may call you,
Any night, any day,
In your heart, you'll hear it call you:
"Come away...Come away."

Balti Pie will whisper
On the winds of the Thames:
"Here am I, your special pie!
Come to me, come to me!"

Your own special hopes,
Your own special dreams,
Bloom in The Valley
And shine in "A" block.
If you try, you'll find me
When you're at the front of the queue:
"Here am I your special pie
Come to me, Come to me."

Balti Pie
Balti Pie,
Balti Pie,
Balti Pie!

Someday you'll see me floatin' in the grease,
My pastry stickin' out from a low tin base,
You'll hear me call you,
Singin' through the grease,
Sweet and clear as can be:
"Come to me, here am I, come to me."
If you try, you'll find me
When you're at the front of the queue.
"Here am I your special pie
Come to me, Come to me."

Balti Pie,
Balti Pie,
Balti Pie!

Charlton Athletic FC ‏@CAFCofficial 48s
. @AndrewsSykes will appear on the back of the home and away kits in 2014/15 after renewing their partnership.

Charlton Athletic FC ‏@CAFCofficial 1m
The partnership will also see the @MitsuComm logo appear on the back of next season's home and away shorts

As I said previously, we have sold out to the European (and palace) style of multiple sponsors. If you're unhappy now, wait until you see the kit designs.

Simon E said:

Oh great. I liked the fact that we'd avoided having more than one sponsor on our kit. Needs must I suppose, but still disappointed.

Money's money

Simon E said:

Oh great. I liked the fact that we'd avoided having more than one sponsor on our kit. Needs must I suppose, but still disappointed.

At least it's not against Charlton fans morals.

No issue for me, nice bit if extra income. I wonder if Mitsubishi will get a bigger space if we are promoted.

As long as it doesn't look like a complete pigs ear and the colours blend I am happy

So no different to virtually everyone in the Championship then, instead people are going for little digs at the ownership

Most teams in The Championship are doing this now. It brings more money in but looks bloody ugly. Fair play to the commercial team for getting these deals done. I wonder if there has been the opportunity to do this before but we've rejected it?

I just hope the sponsors aren't on the fan shirts. I won't be buying one if they're all on there no matter how nice our Nike template kit is.

University of Greenwich, Andrews Air Conditioning, Andrews Heat for Hire and Mitsubishi Electric. Was is not possible to find 4 companies with longer names?

Rothko said:

So no different to virtually everyone in the Championship then, instead people are going for little digs at the ownership

Took the words out of my mouth. This will put more money in the coffers and yet people see it as a negative. Most of the FL72 clubs do this so why should we be any different. When we were relegated from the Premier league I thought it a bit bigheaded that we didn't try to get additional sponsors as they weren't permitted in the Premierleague at the time. It was as though we planned to bounce straight back.

I'm delighted to have UOG on board - not least because my father attended Thames Poly - but also it's a bit different from the mainstream. The money is a nice aside but it's great to have a link up with a local educational institution.
Andrews are a local firm run by Charlton fans and some of the comments on here for the last couple of years have been fucking apalling. They have aided in keeping this company afloat and I am glad they are sticking around.
Not too sure about the Mitsubishi link as not a lot is known at this stage however they are MASSIVE, and I mean proper massive, in the far east. Might be something for the future or might just be a little top up of funding. But again this is not a "noddy" sponsorship - it could be a bit of a coup.

All in all it's good news. Now all we need is a nice kit. I have to say I really like the Standard Liege kits......would be nice to have a grey kit again (not as nice as yellow mind!)