We were joking about the face of the club being Jim Davidson or someone else shit, but they actually managed to find someone else even less funny
well I am totally underwhelmed, its like when they promised us a top scoring international striker and Andy Jones shipped up. Or when they promised us a unique spectator enhancement and we bought a sofa. Just once I would like us to be slightly less shit.
Looks like a good idea to me ... what's the harm in trying something new?
Agreed.
You only have to look at how quick the tickets for those YouTube games at The Valley sold out to see the interest in these content creators. Along with the popularity of Wrexham these days, I'm sure the audience for this show will be an impressive figure.
I'm only 33 and yet I am already clearly so far from the target demographic for half the stuff the club does these days. This seems a good bit of marketing, it's just bizarre the way the game has gone in recent years.
Same with the youtube matches. I can't my head around who would ever pay to watch that, but the ticket sales speak for themselves.
Are we expecting people to attend after watching Mark Goldbridge say he likes Charlton? Feels a little like his first game attending being Wrexham plays slightly more into their favour than ours, like we're making a big deal of it
I dread to think how much money we're throwing his way for this. I can be filmed being unfunny whilst watching Charlton for 2 hours, at least I'm actually a fan of us, instead of some no-mark from Nottingham with a fake name being a plastic rent-a-fan for ManUre
Never heard of him, but then I'm way out of his demographic range. If the club thinks it'll bring in fans from his 1.25 million followers, I suppose it can't be a bad thing. Time will tell I guess!
As a marketing activation, this is head and shoulders ahead of anything we had during the 'sofa by the side of the pitch' years.
And read Charlies note on the website. Im sure some people will find something to moan about, but it's an indication as to the progress being made commercially at the club. Not every bit of marketing is designed to engage every single member of the fanbase. This will be a great way of growing the digital footprint of the club, attracting the social generation and getting us spoken about.
They also have a sponsorship from Meantime Brewing which would have made us money as well on the stream.
I dread to think how much money we're throwing his way for this. I can be filmed being unfunny whilst watching Charlton for 2 hours, at least I'm actually a fan of us, instead of some no-mark from Nottingham with a fake name being a plastic rent-a-fan for ManUre
Didn’t realise you had seven figure follower counts!
If you don't like it, ignore it! It's doing no harm.
If it shows an online audience that watching football outside of the premier league (and in person) is enjoyable, then it can only be a good thing for football in general
I dread to think how much money we're throwing his way for this. I can be filmed being unfunny whilst watching Charlton for 2 hours, at least I'm actually a fan of us, instead of some no-mark from Nottingham with a fake name being a plastic rent-a-fan for ManUre
It's sponsored by Meantime Brewery, so no need to dread how much money we're spending on this unique marketing idea.
Obviously ideally it would be with a Charlton fan, but unfortunately at this moment, there isn't a Charlton fan YouTuber out there with over a million followers (hopefully one day). I'm sure the club would be bringing them in to this instead of Goldbridge if the numbers were available.
Does he have the match livestream showing on his YouTube channel (That's Football?) with his and fans reactions added in some way. Or is it something different.?
YouTubers can sell out The Valley and Charlton can't half fill it. Seems like a sensible idea to try to bring in some younger support, especially when the majority on CL recognise that Charlton's support is/can appear to be on the older side.
Does he have the match livestream showing on his YouTube channel (That's Football?) with his and fans reactions added in some way. Or is it something different.?
It's where people watch someone watching the match.
You can't see the match... You just watch them watching it.
I'm not sure how many people watch it live but I know the clips do well.
Does he have the match livestream showing on his YouTube channel (That's Football?) with his and fans reactions added in some way. Or is it something different.?
It's worse than that. He can't legally show the game so a 'watchalong' is basically you watching him watch the game. You just see and hear his thoughts, reactions etc.
The two tweets announcing this have combined for 150,000 views already in less than two hours.
The prior tweet encouraging fans to “join us in SE7” next weekend for Stockport has been up an hour longer with 7,500 views.
Will 150,000+ views convert to bums on seats? Probably not as many as you’d think initially but I could see it bringing in a new generation of fans over time if repeated a few times a season.
Not going to make any difference to me personally but ultimately its a question of trying to get more attention and views and hopefully turn that into revenue down the line.
Charlton are just one league one club in the London area when there's a whole bunch of others and many more successful ones. If something like this turns out to be what works, so be it.
Comments
A resounding rendition of the old favorite "Who the fucking Hell are you" should be taken out of mothballs for that non-entity...
Same with the youtube matches. I can't my head around who would ever pay to watch that, but the ticket sales speak for themselves.
It ain’t for us oldies, so no point whinging about it. If it gets youngsters interested in the club, then so be it.
If the club thinks it'll bring in fans from his 1.25 million followers, I suppose it can't be a bad thing.
Time will tell I guess!
And read Charlies note on the website. Im sure some people will find something to moan about, but it's an indication as to the progress being made commercially at the club. Not every bit of marketing is designed to engage every single member of the fanbase. This will be a great way of growing the digital footprint of the club, attracting the social generation and getting us spoken about.
They also have a sponsorship from Meantime Brewing which would have made us money as well on the stream.
Well done all.
If you don't like it, ignore it! It's doing no harm.
If it shows an online audience that watching football outside of the premier league (and in person) is enjoyable, then it can only be a good thing for football in general
Does he have the match livestream showing on his YouTube channel (That's Football?) with his and fans reactions added in some way. Or is it something different.?
Seems like a sensible idea to try to bring in some younger support, especially when the majority on CL recognise that Charlton's support is/can appear to be on the older side.
You can't see the match... You just watch them watching it.
I'm not sure how many people watch it live but I know the clips do well.
Live stream of Nathan Jones eating six plates of Toby Carvery.
The prior tweet encouraging fans to “join us in SE7” next weekend for Stockport has been up an hour longer with 7,500 views.
Will 150,000+ views convert to bums on seats? Probably not as many as you’d think initially but I could see it bringing in a new generation of fans over time if repeated a few times a season.
doesn't offend/effect me in any way and if it generates interest then what's not to like.
Interesting that the crowd for the day is expected to top 20k
Good idea in my opinion even if I do find him fairly annoying.
Charlton are just one league one club in the London area when there's a whole bunch of others and many more successful ones. If something like this turns out to be what works, so be it.