The Youth Zone is a long term project. CAST put the idea to the club and they immediately took it up. It originated from learning from European clubs where an issue was identified re how young supporters who initially attend with parents / older family members want to be a bit more independent once the reach their mid teens but often aren’t quite ready to go straight into the equivalent of our F Block. This provides a stepping stone.
Agree UoG are also a good target market / partner for this.
In other countries these zones often become the source for both online content and in stadium displays. @Braziliance maybe you could help mentor?
There are enough empty seats at The Valley to go round just now so it’s great to see something proactive aimed at filling them with potential lifelong fans. On the whole it’s a good strategy to aim discounts at kids and younger fans to get them Addickted. As long as no-one gets reported to social services 😉
If you want discounted seats. why not ? If millionaires dont get winter fuel allowance, why should they get cheap seats at football ? Students have to prove they are studying for a discount which nobody is concerned about btw.
Its just an idea (which would never happen), not out there to trigger a row with everyone over 65. £20 for a adult (so dont worry you wouldnt be forced to pay more), £10 under 18, kid for a quid every game for U6.... then over 65 a £15 walk up ticket for those with less funds.
If you want discounted seats. why not ? If millionaires dont get winter fuel allowance, why should they get cheap seats at football ? Students have to prove they are studying for a discount which nobody is concerned about btw.
Its just an idea (which would never happen), not out there to trigger a row with everyone over 65. £20 for a adult (so dont worry you wouldnt be forced to pay more), £10 under 18, kid for a quid every game for U6.... then over 65 a £15 walk up ticket for those with less funds.
The more barriers you put in place to buy a ticket the less tickets you will sell. It’s that simple. Half the stadium is empty on match days as it is, pushing fans away will only free up more seats.
If you want discounted seats. why not ? If millionaires dont get winter fuel allowance, why should they get cheap seats at football ? Students have to prove they are studying for a discount which nobody is concerned about btw.
Its just an idea (which would never happen), not out there to trigger a row with everyone over 65. £20 for a adult (so dont worry you wouldnt be forced to pay more), £10 under 18, kid for a quid every game for U6.... then over 65 a £15 walk up ticket for those with less funds.
The more barriers you put in place to buy a ticket the less tickets you will sell. It’s that simple. Half the stadium is empty on match days as it is, pushing fans away will only free up more seats.
What barrier ? the over 65 would be cheaper than now without any means testing. If its not worth your time once a season, maybe you dont need the further 25% discount and its inconvenience.
Lets face it, youre going to have all but no success converting someone to be a league 1 charlton fan at the age of 20.
If you want discounted seats. why not ? If millionaires dont get winter fuel allowance, why should they get cheap seats at football ? Students have to prove they are studying for a discount which nobody is concerned about btw.
Its just an idea (which would never happen), not out there to trigger a row with everyone over 65. £20 for a adult (so dont worry you wouldnt be forced to pay more), £10 under 18, kid for a quid every game for U6.... then over 65 a £15 walk up ticket for those with less funds.
You also seem to overlook that the over 65’s most likely have been supporting Charlton for a lot longer than the majority of under ‘65 so you could look at the over ‘65’s discount as not an age thing but a loyalty discount, in my case I been coming to the valley for 66 years. Just a thought like yours was.
If you want discounted seats. why not ? If millionaires dont get winter fuel allowance, why should they get cheap seats at football ? Students have to prove they are studying for a discount which nobody is concerned about btw.
Its just an idea (which would never happen), not out there to trigger a row with everyone over 65. £20 for a adult (so dont worry you wouldnt be forced to pay more), £10 under 18, kid for a quid every game for U6.... then over 65 a £15 walk up ticket for those with less funds.
You also seem to overlook that the over 65’s most likely have been supporting Charlton for a lot longer than the majority of under ‘65 so you could look at the over ‘65’s discount as not an age thing but a loyalty discount, in my case I been coming to the valley for 66 years. Just a thought like yours was.
ah 100% agree, loyalty discount is a great idea... Luton do it while also having a waiting list. Just because youre older, doesnt mean youve been stood on the terraces for the last 50 years though. The more ideas like this we share, the more it has a chance of being picked up... after all the Jackson 5 tickets idea came from this page and the club rolled with it.
65 and have relatively less money, have a bit off.... had a ST for 5,10,20 years... have another bit off. All while paying less than you would be for a ticket now anyway.
You very much seem to be overlooking the fact that nobody is asking you to pay more, infact could pay even less.
If you want discounted seats. why not ? If millionaires dont get winter fuel allowance, why should they get cheap seats at football ? Students have to prove they are studying for a discount which nobody is concerned about btw.
Its just an idea (which would never happen), not out there to trigger a row with everyone over 65. £20 for a adult (so dont worry you wouldnt be forced to pay more), £10 under 18, kid for a quid every game for U6.... then over 65 a £15 walk up ticket for those with less funds.
You also seem to overlook that the over 65’s most likely have been supporting Charlton for a lot longer than the majority of under ‘65 so you could look at the over ‘65’s discount as not an age thing but a loyalty discount, in my case I been coming to the valley for 66 years. Just a thought like yours was.
ah 100% agree, loyalty discount is a great idea... Luton do it while also having a waiting list. Just because youre older, doesnt mean youve been stood on the terraces for the last 50 years though. The more ideas like this we share, the more it has a chance of being picked up... after all the Jackson 5 tickets idea came from this page and the club rolled with it.
65 and have relatively less money, have a bit off.... had a ST for 5,10,20 years... have another bit off. All while paying less than you would be for a ticket now anyway.
They’ll need to employ somebody from a train company ticket office to manage the schemes if they go down that route.
If you want discounted seats. why not ? If millionaires dont get winter fuel allowance, why should they get cheap seats at football ? Students have to prove they are studying for a discount which nobody is concerned about btw.
Its just an idea (which would never happen), not out there to trigger a row with everyone over 65. £20 for a adult (so dont worry you wouldnt be forced to pay more), £10 under 18, kid for a quid every game for U6.... then over 65 a £15 walk up ticket for those with less funds.
You also seem to overlook that the over 65’s most likely have been supporting Charlton for a lot longer than the majority of under ‘65 so you could look at the over ‘65’s discount as not an age thing but a loyalty discount, in my case I been coming to the valley for 66 years. Just a thought like yours was.
ah 100% agree, loyalty discount is a great idea... Luton do it while also having a waiting list. Just because youre older, doesnt mean youve been stood on the terraces for the last 50 years though. The more ideas like this we share, the more it has a chance of being picked up... after all the Jackson 5 tickets idea came from this page and the club rolled with it.
65 and have relatively less money, have a bit off.... had a ST for 5,10,20 years... have another bit off. All while paying less than you would be for a ticket now anyway.
They’ll need to employ somebody from a train company ticket office to manage the schemes if they go down that route.
Maybe the same person that manages all the current schemes, could implement 2/3 more ?
I think any sort of discount scheme is fine. I'd like to see the Valley more full, and I can afford my match ticket, if incentives like this one, and offering discounts to over 65s drive up attendances, I'm all for it.
The Youth Zone is a long term project. CAST put the idea to the club and they immediately took it up. It originated from learning from European clubs where an issue was identified re how young supporters who initially attend with parents / older family members want to be a bit more independent once the reach their mid teens but often aren’t quite ready to go straight into the equivalent of our F Block. This provides a stepping stone.
Agree UoG are also a good target market / partner for this.
In other countries these zones often become the source for both online content and in stadium displays. @Braziliance maybe you could help mentor?
There are enough empty seats at The Valley to go round just now so it’s great to see something proactive aimed at filling them with potential lifelong fans. On the whole it’s a good strategy to aim discounts at kids and younger fans to get them Addickted. As long as no-one gets reported to social services 😉
Mentor in what way Weegie? I have a hunch that the club wouldn't have much interest in getting any advice from me, if you meant the 16-20s themselves, I'd be happy to help. I think I speak with all the other Charlton youtubers though and they have a decent idea on what they're doing.
Oap tickets could easily be means based, no real reason why someone with millions in the bank needs cheap tickets. U11 I get as you're breeding the next generation and they regain £100's every season on kits and crap.
Are you Starmer in disguise? Or Katrien Miere who increased the concession age from 60 to 65?
Oap tickets could easily be means based, no real reason why someone with millions in the bank needs cheap tickets. U11 I get as you're breeding the next generation and they regain £100's every season on kits and crap.
Are you Starmer in disguise? Or Katrien Miere who increased the concession age from 60 to 65?
How many Charlton fans have millions in the bank?
I dont know, but without the need for everyone to automatically feel attacked its a conversation on a msg board. I know people like to feel triggered about anything and take it all so literally, but I can only repeat the fact that nobody would be paying more than they are now, youd be paying less from 18-death and even less if you dont have a pot to piss in, whats so wrong with that ?
No idea why that idea is so controversial ! Just thought it might be nice to reward everyone and not just the 1 season wonders we hope to get from a local uni, who are now paying £3 a game.
Oap tickets could easily be means based, no real reason why someone with millions in the bank needs cheap tickets. U11 I get as you're breeding the next generation and they regain £100's every season on kits and crap.
Are you Starmer in disguise? Or Katrien Miere who increased the concession age from 60 to 65?
How many Charlton fans have millions in the bank?
I dont know, but without the need for everyone to automatically feel attacked its a conversation on a msg board. I know people like to feel triggered about anything and take it all so literally, but I can only repeat the fact that nobody would be paying more than they are now, youd be paying less from 18-death and even less if you dont have a pot to piss in, whats so wrong with that ?
No idea why that idea is so controversial ! Just thought it might be nice to reward everyone and not just the 1 season wonders we hope to get from a local uni, who are now paying £3 a game.
Don't go about throwing ludicrous figures about fans with millions in the bank, then you won't immediately provoke reactions.
The Youth Zone is a long term project. CAST put the idea to the club and they immediately took it up. It originated from learning from European clubs where an issue was identified re how young supporters who initially attend with parents / older family members want to be a bit more independent once the reach their mid teens but often aren’t quite ready to go straight into the equivalent of our F Block. This provides a stepping stone.
Agree UoG are also a good target market / partner for this.
In other countries these zones often become the source for both online content and in stadium displays. @Braziliance maybe you could help mentor?
There are enough empty seats at The Valley to go round just now so it’s great to see something proactive aimed at filling them with potential lifelong fans. On the whole it’s a good strategy to aim discounts at kids and younger fans to get them Addickted. As long as no-one gets reported to social services 😉
Mentor in what way Weegie? I have a hunch that the club wouldn't have much interest in getting any advice from me, if you meant the 16-20s themselves, I'd be happy to help. I think I speak with all the other Charlton youtubers though and they have a decent idea on what they're doing.
Yes was definitely thinking re the 16-20s. I’ll drop you a DM.
All of this conversation is avoiding the main issue which is that (this new deal excluded) the price for L1 football is far too high and won’t attract many people who just fancy an activity for the day
Oap tickets could easily be means based, no real reason why someone with millions in the bank needs cheap tickets. U11 I get as you're breeding the next generation and they regain £100's every season on kits and crap.
Are you Starmer in disguise? Or Katrien Miere who increased the concession age from 60 to 65?
How many Charlton fans have millions in the bank?
None probably. So a waste of time introducing that as a means test unless everyone has to give the club a copy of their bank statement every season
Oap tickets could easily be means based, no real reason why someone with millions in the bank needs cheap tickets. U11 I get as you're breeding the next generation and they regain £100's every season on kits and crap.
Are you Starmer in disguise? Or Katrien Miere who increased the concession age from 60 to 65?
How many Charlton fans have millions in the bank?
I dont know, but without the need for everyone to automatically feel attacked its a conversation on a msg board. I know people like to feel triggered about anything and take it all so literally, but I can only repeat the fact that nobody would be paying more than they are now, youd be paying less from 18-death and even less if you dont have a pot to piss in, whats so wrong with that ?
No idea why that idea is so controversial ! Just thought it might be nice to reward everyone and not just the 1 season wonders we hope to get from a local uni, who are now paying £3 a game.
Don't go about throwing ludicrous figures about fans with millions in the bank, then you won't immediately provoke reactions.
Its not my fault that I picked a ridiculous number just for a number sake and youve taken offence by it. If id have said 100k people would still moan.... even if it is a mil if you have less you get a discount. Once again what are we moaning about ?
All the prices I said are lower than what people pay now, just proves that people will take offence by anything.
All of this conversation is avoiding the main issue which is that (this new deal excluded) the price for L1 football is far too high and won’t attract many people who just fancy an activity for the day
Its really not, ive suggested lowering the prices for everyone.... even the non means tested OAPS.
Ironic isn’t it that the wealthy owners and paid to be there executives in the comfort of the directors box with hospitality don’t understand why more fans don’t want to pay upwards of £25 to sit in an uncomfortable part of the ground and queue for an overpriced snack / drink.
It’s not rocket science at all.
Cut prices and simplify the zones / variation.
Offer buy one get one half price for the next fixture to get floating supporters back more than once.
Did we even have football for a fiver last season ? I don’t remember this happening.
Season tickets give no real financial value over match by match purchases and in a half empty stadium there needs to be more benefit / incentive.
All of this conversation is avoiding the main issue which is that (this new deal excluded) the price for L1 football is far too high and won’t attract many people who just fancy an activity for the day
Spot on, they're lucky that this is essentially a religion for most people, otherwise, they'd be stuffed.
The football itself is shocking (over the course of the last decade or so), I.e. the product. Most of us are paying for the activity itself of attending games, following the club and catching up with friends. You would struggle to find many people with no attachment to this club, willing to part with £30 or thereabouts every other week.
Ridiculous pricing when you look at other top European clubs. It should be £20 at absolute maximum for the best seats in the house and £10-15 elsewhere around the ground for the less favourable views. Even then, they'd probably still struggle I imagine.
All of this conversation is avoiding the main issue which is that (this new deal excluded) the price for L1 football is far too high and won’t attract many people who just fancy an activity for the day
Spot on, they're lucky that this is essentially a religion for most people, otherwise, they'd be stuffed.
The football itself is shocking, I.e. the product. Most of us are paying for the activity itself of attending games, following the club and catching up with friends. You would struggle to find many people with no attachment to this club, willing to part with £30 or thereabouts every other week.
Ridiculous pricing when you look at other top European clubs. It should be £20 at absolute maximum for the best seats in the house and £10-15 elsewhere around the ground for the less favourable views. Even then, they'd probably still struggle I imagine.
Can’t speak for others but if my ticket was £10/15 cheaper I’d definitely be more likely to get a drink/food in the stadium too. Think it would end up with better attendance numbers which creates better atmosphere and hopefully people spending more on the concourses
Oap tickets could easily be means based, no real reason why someone with millions in the bank needs cheap tickets. U11 I get as you're breeding the next generation and they regain £100's every season on kits and crap.
Are you Starmer in disguise? Or Katrien Miere who increased the concession age from 60 to 65?
How many Charlton fans have millions in the bank?
None probably. So a waste of time introducing that as a means test unless everyone has to give the club a copy of their bank statement every season
Another person who can't look past a arbitrary number and yeah it would be annually just like the fuel allowance, didn't we cover this a few posts back ? If it's too much effort to apply for 25% off you wouldn't have to... just stick to the £20 price which is less than you'd be paying right now.
Speaking as a season ticket holder who now qualifies for the over 65 discount I'd just like to say my bit. I've been supporting Charlton since 1966 and have been to about 86 or 87 different grounds the length and breadth of England watching us play. I'm in a group of about 15 of us who are all of a similar age and they have all done as many games as I have. Not only that but our children and grandchildren are all Charlton supporters who regularly attend games with us. God knows how many tens of thousands we have all spent supporting Charlton for well over 50 years but it's something we do because of our love of the club. So when we reach the ripe old age of 65 and the club gives us a discount I see it as a reward for many many years of loyal support. How much money we have or in most cases don't have is totally irrelevant. See you all at the valley Saturday.
The Youth Zone is a long term project. CAST put the idea to the club and they immediately took it up. It originated from learning from European clubs where an issue was identified re how young supporters who initially attend with parents / older family members want to be a bit more independent once the reach their mid teens but often aren’t quite ready to go straight into the equivalent of our F Block. This provides a stepping stone.
Agree UoG are also a good target market / partner for this.
In other countries these zones often become the source for both online content and in stadium displays. @Braziliance maybe you could help mentor?
There are enough empty seats at The Valley to go round just now so it’s great to see something proactive aimed at filling them with potential lifelong fans. On the whole it’s a good strategy to aim discounts at kids and younger fans to get them Addickted. As long as no-one gets reported to social services 😉
Mentor in what way Weegie? I have a hunch that the club wouldn't have much interest in getting any advice from me, if you meant the 16-20s themselves, I'd be happy to help. I think I speak with all the other Charlton youtubers though and they have a decent idea on what they're doing.
Yes was definitely thinking re the 16-20s. I’ll drop you a DM.
Hands up those that want Brazilianze mentoring their kids! :-)
The fact that people would rather pay a reduced rate of £23, than a standard £20 (potentially £15) just so they get a better deal than others is bizarre and must be very reassuring to anyone from the club looking in.
so Adult prices Dartford £15, Welling £16, Bromley £20, Millwall Cat A £35-£40, Cat B £32-£37 (extra £3 on match day). Ours are Gold £28-£35, others £25 -£32 (extra £3 in the one hour before KO). So ours don't seem out of line with others. There are the 2 real questions: firstly would reducing prices by £5 (or any other amount) a match increase revenue; I'd be very surprised. Secondly would the subsequent loss of revenue (effectively making it an investment. which needs funding) show long term benefits. My suspicion is that the answer to this that price promotions are better targeted at specific groups.
Comments
In other countries these zones often become the source for both online content and in stadium displays. @Braziliance maybe you could help mentor?
Its just an idea (which would never happen), not out there to trigger a row with everyone over 65. £20 for a adult (so dont worry you wouldnt be forced to pay more), £10 under 18, kid for a quid every game for U6.... then over 65 a £15 walk up ticket for those with less funds.
Lets face it, youre going to have all but no success converting someone to be a league 1 charlton fan at the age of 20.
65 and have relatively less money, have a bit off.... had a ST for 5,10,20 years... have another bit off. All while paying less than you would be for a ticket now anyway.
You very much seem to be overlooking the fact that nobody is asking you to pay more, infact could pay even less.
Maybe the same person that manages all the current schemes, could implement 2/3 more ?
How many Charlton fans have millions in the bank?
I dont know, but without the need for everyone to automatically feel attacked its a conversation on a msg board. I know people like to feel triggered about anything and take it all so literally, but I can only repeat the fact that nobody would be paying more than they are now, youd be paying less from 18-death and even less if you dont have a pot to piss in, whats so wrong with that ?
No idea why that idea is so controversial ! Just thought it might be nice to reward everyone and not just the 1 season wonders we hope to get from a local uni, who are now paying £3 a game.
All the prices I said are lower than what people pay now, just proves that people will take offence by anything.
Offer buy one get one half price for the next fixture to get floating supporters back more than once.
The football itself is shocking (over the course of the last decade or so), I.e. the product. Most of us are paying for the activity itself of attending games, following the club and catching up with friends. You would struggle to find many people with no attachment to this club, willing to part with £30 or thereabouts every other week.
Ridiculous pricing when you look at other top European clubs. It should be £20 at absolute maximum for the best seats in the house and £10-15 elsewhere around the ground for the less favourable views. Even then, they'd probably still struggle I imagine.
I've been supporting Charlton since 1966 and have been to about 86 or 87 different grounds the length and breadth of England watching us play.
I'm in a group of about 15 of us who are all of a similar age and they have all done as many games as I have.
Not only that but our children and grandchildren are all Charlton supporters who regularly attend games with us.
God knows how many tens of thousands we have all spent supporting Charlton for well over 50 years but it's something we do because of our love of the club.
So when we reach the ripe old age of 65 and the club gives us a discount I see it as a reward for many many years of loyal support.
How much money we have or in most cases don't have is totally irrelevant.
See you all at the valley Saturday.
So ours don't seem out of line with others.
There are the 2 real questions: firstly would reducing prices by £5 (or any other amount) a match increase revenue; I'd be very surprised. Secondly would the subsequent loss of revenue (effectively making it an investment. which needs funding) show long term benefits. My suspicion is that the answer to this that price promotions are better targeted at specific groups.
*no OAPs were harmed in the making of this deal