I'm a bit disappointed that they've updated it. I thought the idea was to give people who missed out a chance to get a copy, not produce something different which people who already have the original will want.
I'm surprised they only printed 8000 of the original programme, is that the usual percentage (8000 out of 27000) or was it adjusted downwards for the higher price and upwards for the souvenir aspect?
I understand it was the biggest print run of the season. One in three - or thereabouts - is a big sale these days. It wouldn't have been ten years ago, but people's habits have changed. There's not much point in fans second-guessing what was required without having any idea what other sales have been like this season.
The problem is that you can get so much information on the internet that a programme doesn't really serve the purpose it used to. But the final programme of a Championship season is something else...a momento.
The problem is that you can get so much information on the internet that a programme doesn't really serve the purpose it used to. But the final programme of a Championship season is something else...a momento.
Thinking about it, the demographic makes a difference to sales as well, 16000 people made up of 16000 individuals would buy more programmes than 16000 people made up of family groups of 3 and 4 people. Similarly, 16000 middle aged 'anoraks' would buy more programmes than 16000 20 year old 'lads'...
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