I think the advert was an excellant idea and almost certainly added Airman's extra numbers required to make it worthwhile.
For the past four years I have been living in East London and would argue that it is at least as easy and quick to get to the Valley from here than when I lived in Sidcup.The Jubilee line extension has arguably put us on the Tube and could open up areas in North West London where it might even be quicker to access the Valley than the likes of Craven Cottage and Stamford Bridge by public transport.
The links from Stratford have transformed over the last ten years and the recent Woolwich Arsenal extention has improved my journey to the Valley still further , I didn't have to battle through the traffic to North Greenwich yesterday .
Our problem with East London is that we have Leyton Orient , Tottenham , West Ham , Arsenal and the Daggers in closer proximity from these areas than us . I guess in North West London it would be the same issue but I would think that offers like football for a fiver should meet with some success in these areas .
Could football take a lesson from Cricket ? Some years ago I used to be a member of Kent . This entitled me to attend games of Essex ,Hampshire, Middlesex and Sussex as well as long as Kent where not playing them . It seemed that the County Clubs saw themselves as collaborators rather than competetors and I'm sure this boosted attendances.
Could we seek to have a similar arrangement with the likes of Barnet , Daggers ,Southend and dare I say it Millwall who are in different divisions where a season ticket to one of those clubs could mean a cheaper ticket elsewhere ? It would certainly encourage me to attend more games as a neutral when I wasn't watching the Addicks and could open up new areas of support for us.
Some years ago Barry Hearn allowed Arsenal , Chelsea ,Tottenham and West Ham season ticket holders to go to O's games for a reduced price ( for some reason we were not included even though we were also in the Prem) .For a game like yesterday could that have increased the gate if we had offered a £10 ticket to any other London club ST holder ?
Interesting ideas, I think we could target other London season ticket holders on international breaks, in particular, with a price offer of some kind, although I expect we'd be criticised for doing so by our own fans. The transport links cut both ways. I can now get to the Olympic stadium quicker than I can get to The Valley by rail from East Kent.
I think the advert was an excellant idea and almost certainly added Airman's extra numbers required to make it worthwhile.
For the past four years I have been living in East London and would argue that it is at least as easy and quick to get to the Valley from here than when I lived in Sidcup.The Jubilee line extension has arguably put us on the Tube and could open up areas in North West London where it might even be quicker to access the Valley than the likes of Craven Cottage and Stamford Bridge by public transport.
Got stopped by 4 guys at Finchley Road station asking how to get to The Valley also saw some Scandinavian guys outside Charlton Station at the end.
It takes me an hour from North West London which is not bad at all (when everything is running)
Gate was up on what we expected so the ads probably did pay for themselves.
Airman, how do you get to the expected gate figure? and how do you determine peoples reason for attending when it could be our form, league position, advert, returning after a school freebie ticket or recent £5 per ticket promotion?
There is a narrow variation in the number of home match tickets sold - comps we choose to issue and the number of away fans are bigger considerations, and these can be predicted. For example - and I'm not going to give you a detailed breakdown - there was a difference of EIGHT tickets between home sales for Scunthorpe and Sheffield Wednesday and less than 200 between these and Exeter, although the Scunthorpe and Sheff Wed gates were 1,500 apart. We would normally get a dip in sales for an evening kick-off, hence Sheff Wed was better than it seemed.
We can also usually predict the walk-up (tickets sold on the day) from tickets sold in advance, but this was out of line on Saturday, which suggests something else was in the mix. Extra fans attending because of league position or a recent promotion would also show up in advance sales. But obviously there is an element of guesswork.
Interesting ideas, I think we could target other London season ticket holders on international breaks, in particular, with a price offer of some kind, although I expect we'd be criticised for doing so by our own fans. The transport links cut both ways. I can now get to the Olympic stadium quicker than I can get to The Valley by rail from East Kent.
I can get to the emirates quicker than I can get to the valley on the overground from Forest Hill and cheaper, until you buy a ticket!!!!
Comments
I think the advert was an excellant idea and almost certainly added Airman's extra numbers required to make it worthwhile.
For the past four years I have been living in East London and would argue that it is at least as easy and quick to get to the Valley from here than when I lived in Sidcup.The Jubilee line extension has arguably put us on the Tube and could open up areas in North West London where it might even be quicker to access the Valley than the likes of Craven Cottage and Stamford Bridge by public transport.
The links from Stratford have transformed over the last ten years and the recent Woolwich Arsenal extention has improved my journey to the Valley still further , I didn't have to battle through the traffic to North Greenwich yesterday .
Our problem with East London is that we have Leyton Orient , Tottenham , West Ham , Arsenal and the Daggers in closer proximity from these areas than us . I guess in North West London it would be the same issue but I would think that offers like football for a fiver should meet with some success in these areas .
Could football take a lesson from Cricket ? Some years ago I used to be a member of Kent . This entitled me to attend games of Essex ,Hampshire, Middlesex and Sussex as well as long as Kent where not playing them . It seemed that the County Clubs saw themselves as collaborators rather than competetors and I'm sure this boosted attendances.
Could we seek to have a similar arrangement with the likes of Barnet , Daggers ,Southend and dare I say it Millwall who are in different divisions where a season ticket to one of those clubs could mean a cheaper ticket elsewhere ? It would certainly encourage me to attend more games as a neutral when I wasn't watching the Addicks and could open up new areas of support for us.
Some years ago Barry Hearn allowed Arsenal , Chelsea ,Tottenham and West Ham season ticket holders to go to O's games for a reduced price ( for some reason we were not included even though we were also in the Prem) .For a game like yesterday could that have increased the gate if we had offered a £10 ticket to any other London club ST holder ?
Valley also saw some Scandinavian guys outside Charlton Station at the
end.
It takes me an hour from North West London which is not bad at all (when everything is running)
There is a narrow variation in the number of home match tickets sold - comps we choose to issue and the number of away fans are bigger considerations, and these can be predicted. For example - and I'm not going to give you a detailed breakdown - there was a difference of EIGHT tickets between home sales for Scunthorpe and Sheffield Wednesday and less than 200 between these and Exeter, although the Scunthorpe and Sheff Wed gates were 1,500 apart. We would normally get a dip in sales for an evening kick-off, hence Sheff Wed was better than it seemed.
We can also usually predict the walk-up (tickets sold on the day) from tickets sold in advance, but this was out of line on Saturday, which suggests something else was in the mix. Extra fans attending because of league position or a recent promotion would also show up in advance sales. But obviously there is an element of guesswork.
I can get to the emirates quicker than I can get to the valley on the overground from Forest Hill and cheaper, until you buy a ticket!!!!