Have no idea how difficult the technical aspects of producing an App are but I imagine that thinking of an idea that's needed or wanted is the really tough bit.
The company I work for will happy build you an app, 4 guys will knock one out in around a week for simple ideas, cost £2500 per day, each. I kid you not.
My advise would be to get a graduate (that will not be able to find work) and pay them a few ££s, work will be just as good.
Discussions i've had with a relevant part of Microsoft would confirm Strasburger's comment - that students/graduates are a credible source of app development, and taken seriously by the big companies..
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My advise would be to get a graduate (that will not be able to find work) and pay them a few ££s, work will be just as good.