It's been mentioned on the General Things That Annoy Me thread, but I can't stand it when adverts have classic songs sung in some sort of airy female voice to try and make them seem more atmospheric.
That John Lewis ad has butchered an Oasis classic for starters
It's been mentioned on the General Things That Annoy Me thread, but I can't stand it when adverts have classic songs sung in some sort of airy female voice to try and make them seem more atmospheric.
That John Lewis ad has butchered an Oasis classic for starters
This. Happens every bloody year. Some weak and insipid version of a song comes out and everyone is supposed to think, "that's different" - every year.
I think John Lewis blew the 'opposition' away a few years ago with the advert with the little boy that couldn't wait for Christmas to give his parents a serpent and since then their adverts have been average at best. All be it they managed to shirt a lot of stuffed penguins one year, but that is small consolidation when comparing the total spend at Christmas.
The first few adverts that told stories were very clever made to look more so because they were unique. Now most of the big retailers do them and they are all a but meh as far as I'm concerned.
Certainly the big 'excitement' before John Lewis release their Christmas advert is, frankly, sad. This year's doesn't even feel like it has a Christmas theme.
It's been mentioned on the General Things That Annoy Me thread, but I can't stand it when adverts have classic songs sung in some sort of airy female voice to try and make them seem more atmospheric.
That John Lewis ad has butchered an Oasis classic for starters
Liam has accused his brother of selling out. Consequently, not welcome for the family booze up in Ireland. Touchy.
They probably are now? Well I had to lug two large boxes out of my dad's last night containing two telescopes for my nephews. He told me he got them in Matalan though.
It can't be by definition; it is an advert designed by an agency to invade your home, lodge in your mind and get you to spend your hard-earned cash at a corporation's outlet. I don't see any beauty in that.
I'm working with a marketing team on a Christmas campaign. Our advert is well made I admit, but the people behind it don't really care about the content or message, they're obsessed with how good their advert is. The marketeers are wagging the dog. There are a dozen corporations doing this; measuring themselves against each other, obsessing over who has the best advert. They forgot that the content or the offer or deal is what matters. They couldn't care less about that stuff though.
It can't be by definition; it is an advert designed by an agency to invade your home, lodge in your mind and get you to spend your hard-earned cash at a corporation's outlet. I don't see any beauty in that.
I'm working with a marketing team on a Christmas campaign. Our advert is well made I admit, but the people behind it don't really care about the content or message, they're obsessed with how good their advert is. The marketeers are wagging the dog. There are a dozen corporations doing this; measuring themselves against each other, obsessing over who has the best advert. They forgot that the content or the offer or deal is what matters. They couldn't care less about that stuff though.
https://www.youtube.com/watch?v=wuz2ILq4UeA
https://www.youtube.com/watch?v=wzsMiCBzciY 
Comments
Aldi ad is shorter so I prefer it.
That John Lewis ad has butchered an Oasis classic for starters
The first few adverts that told stories were very clever made to look more so because they were unique. Now most of the big retailers do them and they are all a but meh as far as I'm concerned.
Certainly the big 'excitement' before John Lewis release their Christmas advert is, frankly, sad. This year's doesn't even feel like it has a Christmas theme.
http://www.theguardian.com/media/tvandradioblog/2015/nov/06/john-lewis-christmas-advert-who-is-moon-hitler?CMP=Share_iOSApp_Other
Also a good Star Wars take.
and as Grandma balloons down in her armchair all I can think of is buying a pellet gun for Christmas.
We needed them.
She still mentions it quite a bit.
I'm working with a marketing team on a Christmas campaign. Our advert is well made I admit, but the people behind it don't really care about the content or message, they're obsessed with how good their advert is. The marketeers are wagging the dog. There are a dozen corporations doing this; measuring themselves against each other, obsessing over who has the best advert. They forgot that the content or the offer or deal is what matters. They couldn't care less about that stuff though.
'holidays are coming'